Visual Language

The look of Checker Town, Chess City, and the studio behind them — the palette, the type, and the motifs — kept in one place so everything we build (the site today, the game tomorrow) reads as a single world. Built in the open, this included.

Colour

Deep operative purples, one unmistakable gold, and a small set of signal accents.

Gold is the one true accent — used sparingly, it means "this matters." The purples carry the mood; the signal colours (green = go / verified, red = retired, blue = arcade, rose = flair) each mean one thing and are never decorative.

Type

Motifs

• The gold rule. A 3px #F5C518 line — under the header, atop the footer — frames the whole site like a film title card.
• The Gauntlet door. An arched doorway with light under it; it grows grander the higher you climb, and stands ajar once you've beaten all ten floors.
• Chess glyphs. The back rank (♚ ♛ ♜ ♝ ♞) drifts faint in the background, and the world's buildings are shaped like the pieces.
• The operative dossier. A light spy-file framing — clearances, codenames, "last seen" — worn warm-first, never cold.
• The sky keeps town time. Dawn / day / dusk / night, sun and moon, stars, and a shared forecast — the world runs on one Eastern clock.

Voice

Warm first, spy-flavoured second. Honest and encouraging — the games and stories model good values (curiosity, courage, showing up) without preaching. No hype, no false urgency. When something isn't ready, we say so plainly.